Mind games - Understanding Creativity: Is it Art or Science?
Is creativity a restless spirit or a special biological DNA? In this digital age, when technology is transforming everything, the creative process seems to have gone public, with access to everyone. When culture and technology are more intimately married nowadays, however all this still doesn't hide the fact that the mystique of originality and innovation lurk in the wings. In this one day workshop, we will together unfold the secret of the art and science of creativity, and how we can use those tools to be deployed in the modern world of business and marketing.
- Can Creativity be Taught?
- Question the Un-questioned
- Structure the Un-structured
- Knowing the Un-known
- Relate the Un-related
Who Should Attend?
- Product / service marketers
- Business strategists
- Operations managers
- Marketing communications & public relations officers
- Senior-level sales and marketing executives as well as the agencies who serve them
- Product managers looking to become thought-leaders will find the seminar especially useful
| Date: |
17 October 2010 (Sun) |
| Time: |
10:30am - 5:30pm (1 hour lunch) |
| Venue: |
15/F, Hip Shing Hong Centre, 55 Des Voeux Road, Central |
| Language: |
Cantonese / English |
| Speaker: |
Mr. Charles Chau |
| |
Former Managing Director, MTV |
| Admission: |
Early bird: HK$1,550 Original: HK$2,340 |
| |
*Early bird special for the first 10 participants
**Eligible for 6 units CPD/CPT/PDU/CPE |
More about Mr. Charles Chau
Formerly Managing Director of MTV Networks North Asia, Charles is now an independent brand and strategy consultant. Prior to that, he worked as a consultant for McKinsey & Company. Charles obtained his MBA from London Business School in which he now serves as a Regional Advisory Board member. He has also been a Visiting Associate Professor for the MBA program at HKU since 2006. Charles was honoured “Best CEO of the Year” by Capital Magazine in 2006.
Enquiry Hotline: 2116 3328
